Capabilities for Strategic Advantage [electronic resource] : Leading Through Technological Innovation

• Tác giả: D Birchall, SpringerLink (Online service), G Tovstiga
• ISBN-13: 978-0230522497
• Ký hiệu phân loại: 658 General management
• Mô tả vật lý: XVI, 304 p. , online resource.
• Bộ sưu tập: Tài liệu truy cập mở
• ID: 305975
• Chủ đề: 1. Management

Tóm tắt

In a competitive environment rivals will quickly respond to changes and improvements. This new contribution demonstrates that companies need to have a methodology for developing strategy with regard to future technology. New technology needs to be integrated into a strategic process and companies who are able to establish the capabilities to achieve this will secure robust competitive advantage. This powerful new approach will be demonstrated with examples and cases.