Beyond Good Company [electronic resource] : Next Generation Corporate Citizenship

• Tác giả: B Googins, P Mirvis, S Rochlin
• ISBN-13: 978-0230609983
• Ký hiệu phân loại: 658.402 Internal organization
• Mô tả vật lý: VIII, 280 p. , online resource.
• Bộ sưu tập: Tài liệu truy cập mở
• ID: 306116
• Chủ đề: 1. Business ethics; 2. Experimental economics; 3. Industrial organization; 4. Leadership; 5. Personnel management; 6. Strategic planning; 7. Organization; 8. Business Ethics; 9. Business Strategy and Leadership; 10. Experimental Economics; 11. Human Resource Management

Tóm tắt

The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.