Internet publishing and beyond : the economics of digital information and intellectual property

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Tác giả: Brian Kahin, Hal R Varian

Ngôn ngữ: eng

ISBN-13: 978-0262256469

Ký hiệu phân loại: 070.5797 Publishing

Thông tin xuất bản: Cambridge, Massachusetts : MIT Press, 2000

Mô tả vật lý: 1 PDF (vi, 243 pages) : , illustrations.

Bộ sưu tập: Tài liệu truy cập mở

ID: 313336

 The rapid growth of the Internet and the World Wide Web is transforming the way information is accessed and used. New models for distributing, sharing, linking, and marketing information are appearing. This volume examines emerging economic and business models for global publishing and information access, as well as the attendant transformation of international information markets, institutions, and businesses. It provides those in the public, private, and nonprofit sectors with a practical framework for dealing with the new information markets. Topics addressed include the effects of various technological factors and market environments on pricing
  the relationship among classic production costs, transaction costs, and the economic value of intellectual property
  the effects of different pricing practices for telecommunications and Internet services on the pricing of information
  the bundling and unbundling of information services
  changing cost structures and the allocation of rights among authors, publishers, and other intermediaries
  the effects of markets for complementary products and services, including advertising, on the pricing and use of information
  and policy implications of different pricing models.A Publication of the Harvard Information Infrastructure Project in Collaboration with the School of Information Management and Systems at the University of California at Berkeley.
Includes bibliographical references and index.
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