After more than 350 years since the first steam-powered vehicle was invented in 1672, much has been changed in the automotive industry towards sustainable and environmentally friendly products. Nowadays, the development of a circular economy (CE) in the automotive industry has attracted the attention of many countries. The main objective of study is to understand how to approach sustainable products in the automotive industry and adapt to social needs. Through analysis and synthesis methods, the study analyzed international car manufacturers' experience in developing sustainable products. The results indicate that there is a trend of switching to electric vehicles in the policies of international car manufacturers, while car manufacturers also set policies and regulations in accessing sustainable products for the development of CE.