Digital Business Models The New Value Creation and Capture Mechanisms of the 21st Century

• Tác giả: Laurent Muzellec, Ronteau Sébastien, Deepak Saxena, Daniel Trabucchi
• Ngôn ngữ: eng
• ISBN-13: 978-3110762419
• ISBN-13: 978-3110762556
• ISBN-13: 978-3110762594
• Thông tin xuất bản: Berlin ; Boston : De Gruyter, 2022
• Mô tả vật lý: 1 electronic resource (182 p.)
• Bộ sưu tập: Tài liệu truy cập mở
• ID: 344763
• Chủ đề: 1. Ownership & organization of enterprises

Tóm tắt

This book provides an overview of how digital players create, exchange and capture value thanks to digital technologies. It describes the key characteristics of various digital business models using different business archetypes. Each chapter is illustrated with examples or mini-case studies and also comprises a toolbox describing strategic tools, canvases and frameworks that help managers analyse a situation and formulate proactive solutions.