Abstract: Social activities of people at all times, places, all fields and different professions are related to leadership - management activities. In leadership - management activities, leading - managing people is the most difficult, which requires a lot of requirements and abilities that the person needs to perform. To succeed in leadership - management in general and in school in particular, the reputation of the leader - manager is an extremely important factor and determines the stability and development of a school, an organization. educational institutions, even affecting the future of a generation trained - educated in schools.