Creating a data-driven organization : practical advice from the trenches

• Tác giả: Carl Anderson
• Ngôn ngữ: eng
• ISBN-10: 1491916869
• ISBN-10: 1491916877
• ISBN-10: 1491916915
• ISBN-13: 978-1491916865
• ISBN-13: 978-1491916872
• ISBN-13: 978-1491916919
• Ký hiệu phân loại: 658 General management
• Mô tả vật lý: xiv, 285 pages : , illustrations some color ; , 23 cm
• Bộ sưu tập: Khoa học ứng dụng
• ID: 349941
• Chủ đề: 1. Industrial efficiency; 2. Industrial organization

Includes bibliographical references and index.

Tóm tắt

"What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company ... Through interviews and examples from data scientists and analytics leaders in a variety of industries ... Anderson explains the analytics value chain you need to adopt when building predictive business models"--Publisher's description.