Phát triển văn hóa kinh doanh tại Công ty Trách nhiệm hữu hạn du lịch Khanhtravel (Công ty Khanhtravel)

0 Người đánh giá. Xếp hạng trung bình 0

Tác giả: Thanh Thủy Bùi, Phước Hiền Nguyễn

Ngôn ngữ: Vie

Ký hiệu phân loại: 330 Economics

Thông tin xuất bản: Tạp chí Công Thương 2023

Mô tả vật lý: 198-207

Bộ sưu tập: Metadata

ID: 399048

Thêm vào giỏ

Tóm tắt
Chủ đề

Văn hóa kinh doanh (KD) được coi là lợi thế cạnh tranh của doanh nghiệp (DN), có ảnh hưởng trực diện đến chiến lược KD. Với chiến lược xây dựng một Khanhtravel phát triển bền vững, việc củng cố và phát huy văn hóa KD vững mạnh là một trong những mục tiêu hàng đầu của Ban lãnh đạo Công ty trong năm 2021 - 2025. Giống như các DN lữ hành trên cả nước, Khanhtravel vừa trải qua một cuộc khủng hoảng do đại dịch Covid-19, nhân sự có sự thay đổi và tái cấu trúc bộ máy cũng ảnh hưởng ít nhiều đến văn hóa của DN. Vì vậy, Khanhtravel cần tìm hiểu về thực trạng thực hiện văn hóa KD, tìm ra thuận lợi, khó khăn, nguyên nhân DN đang gặp phải. Bài viết này phân tích, đánh giá kết quả khảo sát nhân viên về văn hóa KD lữ hành tại Công ty trách nhiệm hữu hạn Du lịch Khanh (Công ty Khanhtravel), từ đó đưa ra các nhóm giải pháp giúp DN phát triển văn hóa KD, giảm tối thiểu việc bị ảnh hưởng khi tái cấu trúc, tiến tới sự phát triển bền vững., Tóm tắt tiếng anh, Business culture is considered a competitive advantage of an enterprise and it has a direct influence on the enterprise's business strategy. In order to achieve sustainable development, it is necessary for Khanh Tourism Co., Ltd (Khanhtravel) to foster and develop its business culture. It is one of the main tasks of the company's Board of Directors in the period from 2021 to 2025. Like other travel businesses, Khanhtravel has been impacted by the COVID-19 pandemic. The company's personnel changes and organizational restructuring due to the pandemic have affected its business culture. Therefore, Khanhtravel needs to learn about the reality of implementing business culture, find advantages - difficulties - causes that it is facing. This study analyzes and evaluates the results of an employee survey on tourism business culture at Khanhtravel. Based on the study's findings, some solutions are proposed to help the company develop its business culture in order to minimize negative impacts when the company restructures its business towards sustainable development.

Tạo bộ sưu tập với mã QR