Nâng cao năng lực cạnh tranh của Việt Nam trong thu hút khách du lịch quốc tế

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Tác giả: Hồng Nga Nguyễn, Thị Diệu Hiền Nguyễn, Quốc Phương Duy Trần, Minh Quý Trịnh

Ngôn ngữ: Vie

Ký hiệu phân loại: 330 Economics

Thông tin xuất bản: Tạp chí Khoa học Thương mại , 2022

Mô tả vật lý: 28-38

Bộ sưu tập: Metadata

ID: 414007

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Lĩnh vực du lịch và lữ hành (Travel and Tourism - T&T) có đóng góp ngày càng quan trọng vào quá trình phát triển kinh tế - xã hội của Việt Nam. Chỉ số Cạnh tranh du lịch và lữ hành (Travel and Tourism Competitiveness Index - TTCI) của Việt Nam liên tục được cải thiện kể từ khi chỉ số này được công bố lần đầu tiên năm 2007 bởi Diễn đàn Kinh tế thế giới (World Economic Forum - WEF). Tuy nhiên, khi so sánh các chỉ tiêu được đo lường trong TTCI cũng như lượng khách du lịch quốc tế đến cho thấy Việt Nam vẫn còn bị hạn chế ở nhiều chỉ tiêu so với một số quốc gia có điều kiện tương đồng trong khu vực. Nghiên cứu chủ yếu sử dụng phương pháp nghiên cứu định tính để xem xét, đánh giá các chỉ tiêu được đo lường chỉ số TTCI của Việt Nam và một số quốc gia có lĩnh vực T&T phát triển trong khu vực Đông Nam Á (Indonesia, Malaysia, Singapore và Thái Lan - IMST) để có cái nhìn tổng quát về thực trạng lĩnh vực T&T của Việt Nam trong tương quan so sánh với các quốc gia này. Kết quả nghiên cứu cho thấy Việt Nam có lợi thế ở các chi tiêu liên quan đến giá cả cạnh tranh, tài nguyên tự nhiên và văn hóa nhưng còn khá hạn chế ở các chi số liên quan đến phát triển du lịch bền vững, mức độ ưu tiên dành cho du lịch, cơ sở hạ tầng nói chung và cơ sở hạ tầng dịch vụ du lịch nói riêng khi so sánh với IMST. Trên cơ sở đó, một số khuyến nghị được đề xuất trên cơ sở các ưu điểm và hạn chế trong lĩnh vực T&T của Việt Nam dựa trên bốn trụ cột của chỉ số TTCI cũng như phù hợp với trạng thái bình thường mới nhằm nâng cao năng lực cạnh tranh của lĩnh vực này cũng như đẩy mạnh thu hút khách du lịch quốc tế đến Việt Nam trong thời gian tới. , Tóm tắt tiếng anh, Vietnam's travel and tourism (T&T) sector is constantly developing and making an increasingly important contribution to economic growth. The image and reputation of Vietnam's T&T sector is increasingly enhanced, which is reflected in the continuous improvement of the Travel and Tourism Competitiveness Index (TTCI) since this index was published for the first time in 2007 by The World Economic Forum (WEF). However, when comparing the TTCI as well as the number of international tourists, Vietnam is still limited in many indicators compared to some countries with similar conditions in the region. The study mainly uses qualitative research methods to review and evaluate the indicators measured by the TTCI index of Vietnam and some countries with a developed T&T sector in Southeast Asia (Indonesia, Malaysia, Singapore and Thailand - IMST) to get an overview of the current situation of Vietnam's T&T field in comparison with these countries. Research results show that Vietnam has advantages which related to competitive prices, natural resources, cultural heritages and has disadvantage related to sustainable tourism development, prioritization of T&T, tourism service infrastructure. A number of recommendations are proposed to improve competitiveness of this T&T sector and promote the attraction of international tourists to Vietnam in the future, based on the four pillars of the TTCI index as well as in line with the new normal.

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