In recent years, Vietnam's fruit and vegetable exports to the Middle East have grown strongly, in the United Arab Emirates (UAE) is one of the largest markets for Vietnam's fruit and vegetable imports. Due to unfavorable natural conditions for agricultural development, the need to import fresh vegetables and fruits in the UAE market is increasing. In particular, tropical fresh fruit products and dried fruits are increasingly popular in this market area. The paper analyzes the situation of Vietnamese vegetables and fruits exports to the UAE, assesses opportunities and challenges, and proposes a number of policies for Vietnam to take advantage of opportunities, overcome challenges and stand firmly on the UAE market.