This study was conducted from the years 2010-2012 in the U Minh Thuong area, Kien Giang province (this area is alkaline soil). The research results show that: applying advanced technique on crop rotation shrimp-rice such as put down lime, organic fertilizer... Improve rice yield in the alkaline soil. The model is rarely damage when shrimp hatching is suitable density, season. The farmers earn 36,845.6 million VND/ha/year when they apply advanced technique on crop rotation shrimp-rice. The model is very suitable in the alkaline soil.