UNLABELLED: Geothermal energy could be used to reduce or replace diesel for heating in remote northern communities. Geothermal development has primarily focused on shallow, high-temperature resources, but interest in low-temperature and deep geothermal resource exploration has increased as energy costs and climate change policy have evolved. Here, we evaluated the low-temperature geothermal favourability in southwestern Yukon by adapting Play fairway analysis to data-scarce regions. Play fairway analysis is a spatial statistical tool that uses a layered data approach to model favourability and risk assessments for resource exploration. Previous Play fairway analyses concentrate on the physical aspects of geothermal favourability: heat, permeability, and fluid availability. This study presents an overview of potential direct and indirect physical parameters that could be used in a geothermal Play fairway analysis in data-scarce regions and introduces the importance of considering socio-economic data in the exploration phase. The socio-economic controls are grouped into quantitative and qualitative parameters that describe population trends and community interests. The framework presented is then applied to a Play fairway analysis for southwestern Yukon. Based on the physical and socio-economic analysis, there is interest in exploring geothermal potential along the Denali fault near Duke River to support the community of Burwash Landing. SUPPLEMENTARY INFORMATION: The online version contains supplementary material available at 10.1186/s40517-025-00345-6.