The big idea : how to make your entrepreneurial dreams come true, from the AHA moment to your first million

• Tác giả: Donny Deutsch, Catherine Whitney
• Ngôn ngữ: eng
• ISBN-10: 1401323219
• ISBN-13: 978-1401323219
• Ký hiệu phân loại: 658.1 Organization and finance
• Thông tin xuất bản: New York : Hyperion, 2009
• Mô tả vật lý: xiv, 258 p. ; , 24 cm.
• Bộ sưu tập: Khoa học ứng dụng
• ID: 97069
• Chủ đề: 1. Creative ability in business; 2. Entrepreneurship; 3. New business enterprises--Management; 4. Small business--Management

Includes bibliographical references and index.

Tóm tắt

Donny Deutsch's hit CNBC show The Big Idea has put the spotlight on those ordinary moments when people have the courage and stamina to make their dreams come true. In his book, Deutsch draws not only on his own tremendous focus and expertise, but on that of dozens of the successful entrepreneurs whom he has interviewed, to help you create your own enterprise. From the "Gut Check Moment" to "Mom Power," The Big Idea takes aspiring entrepreneurs along every step of the way.